2009; softbound; very good condition; full of wonderful color and b/w photos and illustrations; encased in outer enclosure; very good condition with unmarked pages.
 
description -
CELEBRATING THE 70TH ANNIVERSARY OF "THE WIZARD OF OZ" FILM, WARNER HOME VIDEO PUBLISHED THE RECONSTRUCTION OF THE FILM'S ORIGINAL 1939 CAMPAIGN BOOK. THE BOOK IS DIVIDED INTO SECTIONS: "EXPLOITATION" WHICH HIGHLIGHTED TIE-INS, CONTESTS & SPECIAL EVENT SUGGESTIONS; "ADVERTISING" A VARIETY OF DISPLAYS WHICH COULD BE ADAPTED & UTILIZED BY AREA NEWSPAPERS; "EXHIBITOR SERVICE SHEET" PRESENTED FEATURE ARTICLES, TRIVIA, PHOTOGRAPHS AND PREPARED REVIEW, AND IMAGES OF POSTERS AND LOBBY CARDS. THE BOOK IS CONTAINED IN A CARDBOARD COVER ALONG WITH AN INTRODUCTORY LETTER.